30 Ways to generate leads


There are many ways to generate leads, we have picked 30 for you to consider in this video. 

Write them all down and put in order which ones you will start first, work on 2 at a time!

Let's have a look...


Key Takeaways From This Video:

  • It is advised to try two methods at a time and gradually implement more.
  • The Trade Partner Program aims to help individuals become independent by providing software, tools, design support, marketing, and website assistance.
  • Facebook posting and customer feedback videos are effective ways to generate leads.
  • Facebook ads can be used to target specific audiences and lead forms can be utilised to collect customer information.
  • Boosting posts on Facebook is not recommended as it is not an effective strategy.
  • Instagram can be used to reach new audiences through hashtags, reels, and stories.
  • Cross-selling with local tradespeople can help generate leads through referrals
  • Text and SMS platforms can be used to follow up with leads and maintain relationships with past customers.
  • Leaflets and neighborhood cards can be distributed to generate leads in local areas.
  • Referrals can be incentivized by offering rewards to customers who refer others.
  • Advertising in magazines and newspapers can reach target markets effectively.
  • Website blogs, downloads, and remarketing can help generate leads through online platforms.
  • Banner ads and video content are powerful tools for lead generation.
  • Videos are a crucial part of marketing and can make a significant difference in business success
  • Types of videos to consider include About Us, Customer Journey, Why Choose Us, Landing Page, Sales Promotion, Customer Testimonial, Social Media, Job Updates
  • It is important to start creating videos without overthinking and not worrying about perfection
  • Video marketing is not optional and can lead to increased attention, positive return on investment, fewer support calls, and increased website traffic
  • The number of hours people spend watching videos has increased significantly in recent years
  • Video is extremely important to marketing strategies, with the majority of marketers considering it to be moderately to extremely important
  • Local radio can be an effective advertising method, especially for targeting older generations with disposable income
  • Google AdWords can be a game-changer for driving traffic to your website, but it requires patience and expertise
  • Online profiles on platforms like Rated People and Checkatrade can be useful for generating leads, especially when starting out
  • Utilising platforms like eBay and Gumtree can attract local inquiries and generate leads
  • Merchandise, such as pens and key rings, can help with brand awareness and make your business look more professional
  • Networking, both online and in-person, can help build relationships and generate referrals
  • PR and local press can raise your local profile and position you as an expert in your industry
  • LinkedIn is a valuable platform for connecting with other professionals and potential partners
  • Sponsorships, billboards, car wash ads, and roundabout ads can increase local brand recognition
  • A-frames outside job sites can attract attention and generate leads, especially when combined with QR codes for easy booking
  • QR codes should be used on various marketing materials to make it easy for potential customers to take action
  • Tracking numbers can be used on various marketing materials to track the effectiveness of different campaigns
  • Automated emails can be set up to remind customers of appointments or to follow up after a service
  • Sending regular emails to leads and previous customers can help keep them engaged and increase the likelihood of future purchases
  • Van signage should be professional and include QR codes, phone numbers, and reviews to create a positive perception of the business

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